GSME #1 :: Learning to Fly

Last week, I started a journey to see how good (or otherwise) I could get at ‘doing’ Social media during my normal online life. To avoid an Oscar-style SNAFU I’ve already prepared my pictures beforehand on this one, so let’s see how I managed with my first objective from last week, could I sustain 20k engagements a day without really trying too hard?

sunday2

This number is totally doable as a starting point. I only scored 17k yesterday because I was hungover and didn’t really push anything particularly hard, but as you can see in the week it isn’t difficult to hit 40k for me when there’s summat going on that gets my feed all engaged to begin with. In Thursday’s case it was a bit of a Warcraft-related moment, and that taught me some important lessons on how the right combination of factors can really get your numbers soaring. However, to understand what makes the best combination of factors in engaging a reader… well, first you need to grasp exactly how these numbers are calculated.

giveaway_tweet

I’ve piced one of my most popular tweets this month to use as an example: The first bit (5832) in this case is simple enough:

impressions

I know why its popular, I’m giving away free stuff. However, there is a world of difference between people just looking at your work and interacting with it, and that’s where the 385 comes in:

engagements.jpg

That number is key: ideally you can have less impressions and more engagements and the tweet is more successful, at least in terms of delivering the right message to the correct people. That’s the percentage number, by the way:

engagement_rate

Oh and in case you don’t think that’s right, I even did the maths for you to prove the point:

notright

Shift your decimal point 2 spaces and BOOM there you go. This tweet may have had a squillion people look at it, but it fails in terms of making people sit up and listen (though for the record, 6% is massively good, see below.) To give you a better idea of exactly what has happened to any particular Tweet, Twitter also allows you to see the breakdowns, as follows:

details

The truth is that out of nearly 6000 people seeing this one tweet I’ve managed 71 retweets, as of Sunday afternoon when I did this research. That’s neither simple or easy, it must be said. That’s also pretty insignificant when placed alongside accounts with six figure followers. Hey, nobody said this was going to be straightforward, and if your ‘dream’ of success is thousands of people favourite-ing your every word? Well, if truth be told you don’t need the numbers for success. What could be argued matters more is the ability to engage an audience, not have them simply go ‘yeah great’ and not read a word you wrote.

yespossibly

Then we enter the realms of quantifying success. If you just want to sell yourself regardless, then all you want is clicks, right? Well, no, because as I said that 6% engagement rate means I’m targeting my stuff at pretty much an ideal audience. As an example, take a look at how Hootsuite got their engagement sorted once the analytical tools came out.

comparison

Even going up into the tens of thousands of clicks, this only manages a 5.3% engagement rate. What this says (and makes me now sit and think) is that it isn’t just what you offer to an individual in terms of marketing that matters. Being self-effacing obviously has merit, and accepting that maybe it isn’t just about being the best or the cleverest either. Honesty sells, as does genuine emotion: humour, sadness and most importantly of all in the current climate, empathy. If you have enough balls to roast people I suspect that too will work well on engagement rates, but that takes bigger kahunas than I doubt I’d ever be able to get my hands on.

sarcasmforeignlanguage

It also proves that my love for the GIF has a lot to do with my current social media success, quite away from the giveaways. In fact I’ve garnered more people with my sense of humour and a well placed loop of imagery than has ever really come from the free stuff, and that’s an important lesson to learn going forward. This week’s homework therefore is looking at ways to raise my engagement rate without having to reach for the easy answer. There’s more than one way to sell yourself, after all, and knowing that I don’t need massive numbers just more interest?

That’s an interesting subject to ponder going forward.

All You’ve Ever Wanted

Those of you paying attention will have noticed this site is now a wee bit more active than it has been: the plan, long term is to hack the place up to three posts a week. That means the news post that should be here now will only appear when I have stuff worthy of mention: this week all my top news gubbins has gone to the Personal site. I suspect that’s the way this might go for the first few weeks anyway, and assuming that’s the case I’ll try and find a moment on Saturdays to make sure the 3 posts a week regime is maintained. I had planned a launch for the new writing project on Wednesday, but last week summat had to give. Readjusting to this new schedule is proving to be far tougher on my mind than I’d previously considered.

grail

My grail, I realised a while back, isn’t just getting a novel published, but the systematic improvement of writing skills across the board. That means learning better to write to deadlines, reacting to news, and most importantly of all processing complex data. It is improving: more time to react and think has already provided dividends, a shifting of priorities means that I now have the opportunity to plan ahead for the first time, but that is going to take organisation that does not as yet exist. However, the foundations have been laid, and now there is time to look forward and plan the journey, which means I’m aiming next week to assign days to certain tasks. It will start with simply getting a week’s worth of posting outlined on Monday, and then taking Tuesday to be a day of filling in details. Hopefully that will then reap dividends as the week goes on.

Most significantly of all this should afford more time overall for novel catch-up, editing and further fiction projects going forward.

ct0208-the-simpsons-homer-thinking-of-donuts

The biggest enemy by far in my journey is procrastination: I’m terrible at motivating myself, and a bout of mild depression this week has only made things worse. Sure, I can exercise and run myself out of the blues with treadmill and weight loss as distraction, but this is only going to work if I make the journey attractive to begin with. I think, with the subjects I’ve chosen to cover, I have a lot of potential on offer: what it means tomorrow is a day learning Twitter jargon, researching Warcraft news and getting two planners full of potential subject matter going forward. I’ve gotten into the habit of writing my long-form piece for MMO Games the day before, and if I can do that with one part of my life, the rest of it is eminently doable.

I hope you’ll consider joining me on the next stage of my journey.

The Great Social Media ‘Experiment’

I’ve been considering for a while what I could do as a regular ‘feature’ to keep this blog ticking over whilst I work on fiction, and for a while the plan was to feature the best Tweets I’d seen over a given week. Except, if I’m honest, this is just another excuse for a News post, and I have that side of things fairly comprehensively covered on the Personal site. However, I want to do more with Social media than I do, because the organic nature of relationships continues to fascinate me. For instance, this morning I made a connection between two people, neither of which either know me or each other, but needed to be united for a common cause. As a result of thinking and connecting the right dots, everyone stands to benefit in the long term. So, it occurs to me that what I need to be doing right now is not dissing the power of social media, but learning to better use it for good.

Therefore, the GSME has begun, and I invite you to join me on the journey 😀

influence

Right now, the Experiment has only one aim: to see if it is possible to maintain 20k engagements a day by making no effort at all. As you can see by the last 28 days worth of ‘work’ I’m pulling in a shade over 30k already without even considering how to improve. My numbers show a consistent and steady increase in popularity. How can this be possible when my blogs combined are lucky on any given day to garner 500 hits? That’s a good question, and I am going to try and understand (on your and my behalf) exactly what is at play here to make these numbers look as attractive as they undoubtedly are. It gets even better when you look at my ‘front’ page for Twitter interaction:

summary

I realise I’m quite prolific in the Tweet department (169,133 tweets and counting) but I’m not doing 3k a day, so the first part of this Experiment will be to demystify what some of these numbers really mean: I’m guessing that 3041 is the number of times my user handle gets picked up in a unique place during a 24 hour period. Also, I find it amazing that TEN THOUSAND PEOPLE will have looked at my Profile page in the last month, but it makes me realise that having a decent picture and details in place there might matter more than some would previously believe. Then there’s the all important (and many say vital) followers count which I know is up this month due to the two Contests I’m running being prizes that have generated a lot of interest. That’s how you do this, guys. If you want people to come, incentives do work. However how you then get people to stay is quite another matter entirely, and that’s why I’m here doing this Experiment to begin with.

It also becomes an exercise in translating what is normally dry as fuck and extremely uninteresting information on how the Internet works into something that people will have a passing interest in, and as that’s one of my jobs as a writer, I reckon this whole endeavour might have some mileage. You can expect to see my Experiment posts every Monday starting next week.

Here’s to making sense of stuff most people have no interest in.

Here is the News:: February 18th, 2017

The Most Expensive Way to Die?

water_article

So, if you have £80 to spare and happen to be in West London in the near future, you can pop into Harrods and pick yourself up a bottle of Svalbarði . The Guardian’s article covers all the moral indignation and larger social consequences that I might want to throw into this reflection, but fails to consider a larger consequence of ‘harvesting’ ice which was, in the blurb of the website, ‘locked up for millennia and fresh as the day it fell as snow … captured, melted and bottled during its brief few months of life before it melts away forever.’ For my bigger concern, you need to go back to a Guardian article in August of last year which reported that a 12-year-old boy in the far north of Russia (inside the Arctic Circle) died in an outbreak of anthrax. This snow might look white and pure, but what could be locked inside it is anything but.

There’s a lot of the past we know little about, and are even less prepared to fight against when it comes to viruses and diseases, which have proven historically to be far hardier when frozen than the average bag of water and bone. Yet, in that pursuit of the ultimate, people think this shit matters, with (as is apparent) very little thought for anything other than profit. You would think by now the memo would have been read that climate change is not something to be exploiting or indeed ignored, but it appears that the reality of destruction continues to fall on deaf ears. It won’t help that the new Head of the EPA in the US is a man who has spent the majority of his career trying to fight the Agency over various initiatives, including Clean Energy, but we all know what a train wreck American Government currently resembles.


Chris Pratt Will Not Save You

mammoth3

It’s like the plot from the fourth-highest-grossing film of all time: scientists at Harvard are close to splicing DNA from mammoths that were preserved in Arctic permafrost with a modern day elephant to make an attraction for a theme park the first mammoth/elephant hybrid and let’s stop the genome bus right here, shall we? I’ve seen this movie, even before Chris Pratt was training velociraptors. Just because you can do something does not mean you should. Cloning sheep was all well and good, GM-modifying crops to help them survive is borderline NOPE and this…? Just stop it, science. It’s not big or clever to play God, quite apart from the fact he doesn’t exist. Fucking about with nature has serious consequences. Even if you haven’t seen Jurassic anything, these science types need to watch Mimic as a matter of urgency.

Of course, the other side to this coin involves a swab, 150 quid and the chance to reveal you past and future to the World:

23project

23 and Me allows you, for a nominal fee, to get your DNA sequenced. Undoubtedly this is the future, and not making Mammoths because you can.


Get you a World Leader That Can Do Both

You want a man in charge who can dodge the Orange Twat’s handshake one day, and look like an extra from a Spielberg movie the next. Whoever was holding the camera for this shot knew EXACTLY what they were doing, and has produced one of the most impressive staged photographs I’ve seen for some time. It doesn’t matter that this is just that, by the way, because so much of life for people like this ends up as very well regimented, manufactured experience without the opportunity to be visually striking. Yes, it’s a Instagram moment if ever I saw one, but that doesn’t stop the impact. I’m betting whoever took this also owns Schindler’s List on DVD.


With my long term plan going forward to do a weekly news post? I’ll see you back in seven days. If you like this, please chuck me a LIKE because it’ll warm the cold, dead ventricles of my heart.

All Together Now

I was thinking yesterday about how important Twitter has become to me as a means of communication, but not simply in real time. Any social media ‘expert’ will tell you that the key to using the platform correctly is engagement, and to do so effectively is not simply combining hashtags or imagery. More often than not it can start with the right conversation, especially in a period where the platform’s being used to communicate ideas and feeling in a manner that’s not happened before. Except for me, this has been the means that I’ve generated content for a couple of years, based on the understanding that the people I engage with are the most fertile source of ideas I’m ever likely to find.

This was again apparent yesterday when a conversation over Warcraft hardcore raiding with Sar evolved into what will be my article this week for MMO Games. All the building blocks were already in my head, but without this particular conversation taking place, I’d have lacked the leap in creativity that stuck everything together, and this as a writer is absolutely crucial as a means of fuelling the imagination. Of course, if this were fiction I was writing I’d probably want to do the opposite, and having the opportunity to ‘write’ in public could be full of potential pitfalls. I learnt this quite early on in my writing career from a man who did a brilliant job of balancing communication with a rabid fanbase whilst at the same time never compromising the integrity of his idea.

220px-j-_michael_straczynski

This is J. Michael Straczynski (who I’ve been lucky enough to meet) the writer responsible for Babylon 5, which for five years was the subject of a faily concentrated interest and obsession. Back then, JMS walked a fairly precarious tightrope, because if anyone could be seen publicly to suggest a story idea in a forum he (and I) read and that in any way, shape or form appeared in what he was producing? The consequences were too terrible to speak of. Of course, plagiarism is now a constant companion for many people, and with everybody nicking everybody else’s characters (often with a cheeky nod) without even a second thought, the world is a vastly different place. The fact remains however, you credit where due, whenever possible, and you absolutely remember the helpful people on your journey. Without this inspiration on a daily basis, I’d be pretty much nowhere, and it would be foolish not to acknowledge the significance of process going forward.

kanagaroo-hoppin.gif

The temptation for many of us is to act in a ‘pack’ when a contentious issue appears: some might consider themselves as kangaroos as inspiration, but for others they’ll see only sheep. Social media has a habit of highlighting the dumb and stupid in all things because, like it or not, it is rare people take to the platform to praise. You only have to look at the fight between JK Rowling and Piers Morgan taking place at present to grasp that if you want to be genuinely pleasant to somebody, it’s a hell of a lot harder than simply opening both barrels and taking them down in flames. I will admit I genuinely dread the reactions of certain people I follow now because I know that instead of trying to find the good in anybody, it’ll be a pile of flame-filled abuse that they’ll respond with, because it’s just easier and less stressful to be negative if that’s all you get from engagement. I refuse to let these people get to me, and more importantly I won’t unfollow them, because there needs to be a reminder that your opinion is not the only one that matters. In fact, the overly emotional are as much of a frustration as those who don’t give a fuck.

Somewhere in the middle is where I’d now like to live.

gladiator.gif

Elysium’s a hard place to quantify in the virtual world. As the demands of social media make more and more people question their place within it, and whether they want to even participate in the process, there are some hard lessons to consider. Those of us who wish for more empathy will, undoubtedly find themselves in situations where it becomes apparent that it is our own indignation that’s the real issue. You can only blame others to a point: you place unrealistic barriers to entry or restrictions on your own life that can only be extended so far. It is understandable that a notion of control is craved, but eventually there’s going to come a point where the choice is simple: either agree with what you’re given or be quiet. Sure, we’d all love infinite choice, but in this world of 1’s and 0’s you can only do what the programming languages allow. That means, somewhere along the line, you will have to compromise.

For me this is picking one platform to concentrate on: not at the expense of others, but because ultimately I’m only capable of mastering one thing at a time. It means I’ll chase the robots away whenever possible, will defend the right for people to appear as unfeeling bastards because that’s their decision on their feed and grasp that in the modern world, if I want the best I can get, that does NOT mean blocking out everything I don’t agree with. It’s simple to be that person when you think your point of view is all that matters, and I know people on both sides of debates who are just as pig-headed and intractable as each other. The ultimate aim, at least for me, is to find a path that can be walked by everybody, not simply those who agree with my viewpoints. The way to do that isn’t to use Twitter as a soapbox but a meeting place, where the most unexpected of people might grant the salvation you so dearly seek.

As a writer, everybody has something to say I should listen to, at least once.

The Best Kept Secret

These are the dark days for a Depressive’s soul, the long, grey bleh that extends and contracts around freezing temperatures and half-hearted attempts to snow. In the midst of all this, I had a fight with my son, and in one of those moments of stupidity that often happen when you’re a parent, I said with 100% confidence ‘If you do this, I will never get angry ever again.‘ He laughed at me, and suddenly I realised that this is all I’ve been since June, at least when it comes to the moments I’m down and the world exposes my frailties. For all that encouragement and positivism that I spout elsewhere, I am still unbelievably angry at so many things.

Now in the darkness of Winter days where there’s nothing but the next grey morning to look forward to, that’s beginning to interfere with my ability to adequately function as a human being, and I need to find a way to fix it. The question now becomes how I do this and find a way to write creatively again, because I’ve been trying for weeks and nothing has happened. Yeah, I can produce words on a daily basis as the need arises, but my imagination seems to be broken. There’s not even anything forthcoming on the Treadmill either, instead I’m listening to old playlists and happy to lose myself in narratives past.

I know what I need to do, I just can’t find a way to make it happen.

dontevencare.gif

The thing is, of course, I say I don’t care but I do now more than I have at any point in the past. I don’t want to disconnect with this new reality either, I have to know what’s going on around me as a matter of some significance, to understand what the World actually means now rather than losing myself inside largely irrelevant ‘alternate’ realities. Plus I get really very cross at people who don’t seem to grasp how the Planet is potentially going to shit because they’re still largely obsessed with their own petty battles or bugbears. Somewhere, I am now grasping, a quantum shift took place in my psyche. I’ve not felt this depressed for quite some time, and amazingly it’s nothing to do with all the pointless, irrelevant issues that previously caused me to become unhappy.

This is the stuff that I can do nothing about and which is out of my hands: global warming, injustice, racial intolerance and general mindless stupidity. Of course, I can in my own way try and fight all these things, and I am making significant inroads into changing the world around me. I’m also becoming incredibly good at stopping other people’s attempts to mislabel me, or try and draw me into arguments I never started. I am developing communication skills that I never had a year ago, and I am very pleased at my ability now to simply shake my head, get up and walk away from a screen and not come back until I know I can be an adult. However, when the environment turns against me as it did yesterday and I have nowhere else to go?

Today made me realise there is an awful lot of work still needing to be done.

nobodycares4.gif

The key, it now appears to me, is prioritising the significance of what I can change and what needs to be ignored in my Brain. It also involves eliminating a number of sources of stress from the equation and, I suspect, prioritisation of what is important on a day to day basis. I’m getting very good at scheduling, and this needs to be expanded with the short form tasks, and maybe I can go so far as starting to write stuff for the next day the night before. Honestly, it doesn’t matter when a lot of my daily output gets written, just that I keep myself at at pace that means the process of writing is having a positive effect. Then I need to schedule time to write fiction and make it happen, even if I am writing crap. That’s the plan starting on Monday, the hope being this will kick start the way forward.

It also occurs to me that I could do some investigation over why everything is making me so cross, and that this in turn might help me identify means by which I can start enjoying myself again. I hear the Internet is an excellent place to do such research. That’s tonight’s bedtime reading, and before then I’m going to attempt to lose myself in online gaming and making little pixels do stuff that I may not totally enjoy right now, but which certainly counts as relaxation. For the first time in many years, it’s not the gaming that causes the stresses, but everything that isn’t. That’s another realisation that just pushes me to go fix the problem before the grey malaise takes over everything and I end up going backwards with food and exercise. There were hints of this today, and I can’t let it happen.

I’ve come too far now to be poleaxed by my own psyche.

Secret Agent Man

Dear Daniel,

Before I go anywhere else, it’s probably an idea to admit the following and then move on.

Considering you’re stupidly famous, it is possible you’re not aware that some husbands and wives often have conversations where it is implied that should circumstances allow, and the seemingly unattainable celebrity you lust/desire/dream about were ever available for a night of commitment-free passion, you’d be granted a free pass from your spouse with no questions asked. My List, such as it is, remains fairly short, and by now you’ve guessed what’s coming. For quite a while, you used to sit at the top. However, sometime between the filming of ‘Quantum of Solace’ and ‘Skyfall’ that all changed. On considered reflection I suspect the precise shift occurred about six to nine hours after I saw Bond 23 for the first time on DVD. I was unwell, and that afternoon was a turning point for a lot of personal expectation, including a half finished attempt at redefining the Bond genre in my own mind.

In summary? You were once an object of desire, but now have become something far more significant. With the embarrassing shit out of the way? Time to explain why I’m really writing.

skyfall_eve04

I’d wanted Julian McMahon as Bond when your predecessor was effectively removed from the frame at the start of the century. I’ll grant there were excessively selfish reasons for this choice, but when you look at who else was up for the job, I think giving it to an Australian would not have been too bad a shout. I’ve been a dedicated fan of Bond since ‘Goldfinger’, fell in love with Roger Moore in the 70’s and promptly concluded that Connery was never my type. There was, I’ll freely admit, a brief flirtation with Timothy Dalton, but like so many other people I considered Pierce Brosnan the logical and natural choice to bring everyone back to the right point, where men wanted to be 007 and women needed to sleep with him, no questions asked. The character, like it or not, remained the fictional owner of a guaranteed spot on the Spousal Pass card. That is until you came along, and changed Bond into something better.

It wasn’t just the reboot of the franchise that caused this to happen, or the change in narrative direction. What you gave the agent from ‘Casino Royale’ onwards was something that had not previously existed with any incarnation of the character: fallibility. I’ll grant you, I totally understand why Barbara Broccoli gave you the nod after ‘Layer Cake.’ When you emerged from the sea in Barbados as Ursula Andress did in ‘Dr No’… honestly, you’d have to be dead not to get that you were being presented as a Bond meant to attract both sexes, but for vastly different reasons, and it worked until this version of the plot arc was finally exhausted. Once you were seen to move past Vesper Lynd’s death in ‘SPECTRE’, there was nowhere else left to go, and shoving Bond off into the sunset with a woman half his age is probably the way a lot of men would ideally choose to retire.

In all the times between, you gave Bond a set of balls he’d never owned before.

bondandq

That’s no mean feat for a genre that made its name on a hero whose whole existence was inextricably bound with misogyny. It was a label I sense that never really sat well with your incarnation either, and that alone makes all the films you leave behind vastly superior to pretty much everything Moore did after ‘Live and Let Die’ and makes Connery’s efforts post ‘You only Live Twice’ look frankly a bit dodgy. It’s ironic therefore you have so much in common with the guy nobody ever remembers in the line-up: George Lazenby. There’s a 007 who gets the girl at the end and has her snatched from him in perhaps the cruellest way possible, and it is easy to see how echoes of Diana Rigg’s immensely strong and equal to Bond in all ways portrayal of the Contessa Teresa di Vicenzo appears in Lynd and later Camille Montes.

There’s flashes of that strength in the 90’s Bond girls, undoubtedly, but honestly it takes a very long time after ‘Goldfinger’ before there is anybody who is credibly written as a genuine counter to Bond. Wei Lin in ‘Tomorrow Never Dies’ is probably the only time for me that a sense of female equality in terms of both physical and mental prowess is presented, and that’s yet to be bettered even by Eve Moneypenny in the current iteration… mostly because of that decision to stick her behind a desk at the end of ‘Skyfall.’ What your Bond has done, undoubtedly, is re-establish the canon, but equality’s still at the stage it was in the late 1990’s. We know the Chinese have agents in service, but not the Brits. Where’s the believable, confident and physically capable equal? Yeah, I know: if we had that, as one of my friends pointed out recently I’d be watching ‘Mission Impossible.’ You work alone, and it’s been that way since the late 1950’s.

Perhaps everybody could do with moving that agenda on as a matter of urgency.

8702d-skyfall_drink

If I were a betting woman, having seen the roles you’ve lined up post ‘SPECTRE’, I’d wager you’re pretty fed up of 007, and I really can’t say I blame you one iota. The last two minutes of that movie will become the epitaph to a role that, however diverse and well-acted, is likely to haunt you for the rest of your professional career, and if this were me I’d go all out to amend that. The concept of Bond is going to be extremely hard to reboot regardless: then you’ll need the right person up front to head it, and looking at the raft of ‘young’ talent on offer, honestly, nobody will do it as well as you did, because they’ll be living a lie you were the last person to successfully dispel. Maybe, after 50 years, it is finally time to call it a day for the lone wolf. It’s no wonder Eon don’t want to announce Bond 25 for a while yet.

I should point out at this juncture that I think I’m also probably done with 007 for good. Nobody’s gonna do the character the justice you’ve left as the benchmark, or equal that sense of underlying discomfort given to a character who was willing to give up everything and never allowed a chance to be happy. He just went back to the job, in the end realising that Mallory was right in ‘Skyfall’ and he should have stayed dead. The best way to leave, undoubtedly, was when Bond was on top. I’m really looking forward to seeing how you shape up in ‘Purity’ by the way: the book has a great deal of potential and in the post-Obama, internet leak/Russian hacked world we now inhabit, it could make a lot of people think. I’m also wishing I’d been in New York to see you play Iago, because I’m also fairly confident you’d have imbued that character with the true understated menace he deserves.

However, there is one other thing I should thank you for before I go, and it has nothing to do with your professional career. Without you, I would never have given Radiohead the time of day, but to know they were a band you loved was a subtle poke to my own brain to expand horizons and listen to new things. Without doubt, ‘A Moon Shaped Pool’ is now one of my favourite albums of the last ten years. Then there’s the small matter of inspiring me to write two full-length fan fictions based around the best 007 that’s ever been stuck on celluloid… which in turn has opened a door to a much larger Universe. The confidence and abilities I’ve honed in those two pieces is serving me well as I produce a novel I’m both proud and pleased with. I’m well aware of how much both those things were influenced by a character I’m betting you’d rather I shut up about now, so I will.

Oh, and for what it’s worth, I get that whole ‘fuck off, leave me alone, I’d like my privacy’ stuff more than I suspect most will. It’s not a fault, but a strength in character. Bond is the job, and it’s not you. The sooner more people realise this in the World, the better life will be for everybody, and maybe you can go have a drink from time to time in peace.

Thank you for making me a better person, regardless of the role.

Alt.

PS: I’m still jealous you got to park your arse on a DB10. There, I said it.